Channel 13
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Engineered Lighting Solutions

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Engineered Lighting Solutions was established with the intention of simplifying the process of designing, engineering and supplying a lighting package for any commercial, custom or high-rise project. 

Channel 13 referenced modernist architectural stylings to design the visual brand, which was composed of a monogram, word-mark, and strong visual elements. Creating a sense of energy that evoked the lighting elements supplied by the company, was the main goal of the visual branding project. 

The branding campaign was awarded the 2015 Redgee Design Awards for best overall campaign. 

Art Direction  /  Branding  /  Interactive  /  Print

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