Crazy Uncle is a quirky, bold and vibrant line of ready-to-drink alcoholic beverages. The company turned to Channel 13 to refresh its brand identity as a coveted, nostalgic and social cocktail. Channel 13 capitalized on Crazy Uncle’s bright colour palette, rich flavours and smooth textures to seamlessly bring our favourite childhood beverages into adulthood. The team achieved this by completely redesigning its company website and implementing an ongoing Instagram campaign.
Brand Roll-out / Web Design & Development / Advertising Campaign / Social Media Marketing and Community Engagement